Ajustco was the pilot project for b.labs, to prove its business model of integrating great startup ideas with Blueliner's diversely skilled marketers and product developers. This exit confirms that the model works. Ajustco is now a household name in the DIY & Hardware sector, which was not easy to crack into.
“Are you ready to spend the next 10 years of your life focusing exclusively on this venture?” - asked Arman of Jason Stile, as they Co-Founded Ajustco based on Jason's idea for the AjustLock hardware product.
The 3-minute video provides highlights and benefits from the exit.